Untapped Influence

STEWARDING GOD-GIVEN POWER IN SPORTS AND CULTURE

Sports is the global language of influence—yet it’s mostly speaking profit and fame. What if this platform became a pulpit?

The reach is massive. The opportunity? Eternal. It’s time to reclaim the field.

Fewer than 10% of churches disciple high-profile athletes.

Every Sunday, some of the most disciplined, driven, and visible leaders sit in churches—pro athletes, team owners, broadcasters, and rising stars. But most churches don’t know how to disciple them. Fewer than 1 in 10 pastors feel equipped to walk with leaders of influence.

So we keep them on the sidelines—while culture races ahead. Meanwhile, 70% of young adults raised in church walk away by age 23, often because faith seems disconnected from real life. Meanwhile, Stephen Curry has 60M+ combined followers, a digital pulpit bigger than most media networks. What if we tapped into this kind of network to show believers boldly living out the Gospel on the biggest stages?

“They will rebuild the ancient ruins and restore the places long devastated; they will renew the ruined cities that have been devastated for generations.” Isaiah 61:4 (NIV)

Coby Cotton, co-founder of Dude Perfect, shares his experience forging a redemptive path in the sports and media industry.

Be inspired.

World-class content to give you ideas and get you pumped about what God’s doing through His Church.

Get informed.

Take action. Change lives.

Below you’ll find some of the best-in-class organizations that are working to steward God-given power in sports. These organizations are trustworthy, effective and innovative. In a world full of choices, we want to make the complex accessible. So, we invite you to explore them and consider giving and investing. Or you might consider building your own venture.

Solve problems together.

COMMUNITY

Join an online community group and connect with people who are passionate about the same problems you are. Go on a trip together. Get on the ground. See what God’s doing, and find out how you can be a part of it.

The Podcast

Join us as we bring together best-of-the-movement voices to strategize about tackling the world’s greatest problems, together. We’ll dive into each problem, explore the innovative solutions that are already underway, and chart a path to a better future.

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